https://www.autoblog.com/2019/03/04/electric-jaguar-i-pace-car-of-the-year-geneva/
1st time Jaguar has ever won ECOTY.
Not the first EV to win (Nissan Leaf won in 2011)
Not the first SUV to win (Volvo XC40 won in 2018).
JLR has done something remarkable, but has done a curiously good job keeping it a secret, until now.
Must be embarrassing to be discounting and offering 0% financing on such a highly decorated vehicle so soon after launch.
Maybe that's why Tata is looking for a JV partner for the Jaguar brand.
1st time Jaguar has ever won ECOTY.
Not the first EV to win (Nissan Leaf won in 2011)
Not the first SUV to win (Volvo XC40 won in 2018).
JLR has done something remarkable, but has done a curiously good job keeping it a secret, until now.
Must be embarrassing to be discounting and offering 0% financing on such a highly decorated vehicle so soon after launch.
Maybe that's why Tata is looking for a JV partner for the Jaguar brand.