I am a HUGE Audi fan here, will definitely grab the Audi GT eTron when its available. I was waiting for this, and the more I found out the more boring it seemed. And then the I Pace popped up and as a non Jaguar leaning person I was immediately hooked and ordered one. That is not a good sign for Audi. I am sure they will have a lot of family buyers, and Audi is second to none in interior detail and control systems.
But still at the end of the day I decided I am not yet close enough to death to get the Audi SUV.